Understanding MPEG 4: Technology and Business Insights

Understanding MPEG 4: Technology and Business Insights
By Sebastian Moeritz, Klaus Diepold
Publisher: Focal Press
Number Of Pages: 328
Publication Date: 2004-09-14
ISBN-10 / ASIN: 0240805941
ISBN-13 / EAN: 9780240805948
Binding: Paperback
The Practical Guide to MPEG 4 offers an up to date introduction to this important interactive and multimedia compression standard (including MPEG-4 Part 10), with real examples and information as to how and where this new technology should be used. All aspects of MPEG-4 that are relevant in today's technical landscape are described in this book, including video and audio creation, production, distribution, reception and consumption environment. This book explains everything you really need to know in jargon-free language: interactive systems, content management, deployment, licensing and business models.
* Jargon-free explanation of media compression technology and it's impact on business objectives by MPEG 4 insiders
* Get a grip on MPEG-4 technology without wading through thousands of pages of specifications and details.
* Navigate through the jungle of digital media business opportunities and pitfalls.
Summary: Excellent Book on MPEG-4
Rating: 5
For readers requiring to jumpstart their knowledge in MPEG-4, this is an excellent book to buy. The text is very well written and is extremely readable. The authors provide a lot of insights into the technology and its use. The only problem I had in reading the book was incorrect units for the numbers in some of the tables. It is fairly easy for the reader to detect and correct these. Hopefully the authors will take care of that in future editions.
Michel B. Nakhla
Summary: qualitative treatment of presumed advantages
Rating: 4
The technical discussion in the book is not very indepth. Though the author does a fair job in simplifying the technical differences between MPEG4 and its predecessors. So that you can get a clear understanding of why perhaps you should use it. The arguments for migrating are qualitative, with no maths needed. At this level, they seem plausible.
The authors reinforce this with extended foray into possible business applications and licensing strategies.
Each chapter has a brief list of references, that may offer more detailed treatments for the interested reader.
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